For the first time in two years, streaming combat should start full throttle in 2022. The pipeline for new shows and films is finally starting to clear after the virus caused havoc on productions in 2020, with delays stretching into 2021.
Streaming services will spend more than $230 billion on new content this year. The analysis estimates that the major services such as Netflix, Hulu, Sling TV, and other streaming platforms will invest over $200 billion in content
Although these streaming services won’t be accessible in Canada, you can watch Indian Disney plus Hotstar Canada and other streaming services with the help of a reliable streaming virtual private network.
Technology has reached new heights throughout the pandemic. People all across the world discovered a new activity after being forced to stay at home owing to COVID-19 restrictions.
This development is being driven by the latest technologies, Internet adoption, rising mobile usage, and pervasive lockdowns.
In 2022, the streaming game will be very different from the one we know today. Here are five of the year’s interesting trends to keep an eye on:
The Enhancement of Intellectual-Property
Hollywood understands that cashing in on well-known intellectual-property franchises like Batman, Legos, and James Bond is the fastest way to a box office blockbuster. Streaming services will be much more reliant on this in 2022 than they were in 2021 for their box office success.
Streaming services such as Disney Plus, which plans to stream a range of MCU and Star Wars shows throughout the year, are the most popular examples.
The long-awaited “Star Wars” spinoff series “Obi-Wan Kenobi,” starring Ewan McGregor, and the “Rogue One” prequel “Andor,” starring Diego Luna, will both be released next year.
This is in addition to the premieres of “The Book of Boba Fett” this week and Season 3 of “The Mandalorian” in 2022.
The new Marvel superhero series include Oscar Isaac’s “Moon Knight,” Tatiana Maslany’s “She-Hulk,” and Iman Vellani’s “Ms. Marvel.”
A Strong Process of Making and Consolidation is on the Way
Streaming services will not be sustainable in the long run. Consolidation will occur; the question is when? The regulatory reaction against Big Tech is genuine, and it will most likely be fully implemented by 2022. However, federal authorities may make the process more difficult.
That can be a disaster for giant streaming platforms. Amazon, +3.66 percent, is the stock of Amazon.com Inc.
The FTC is investigating MGM Studios’ $8.45 billion acquisition and congressional Democrats have demanded a closer look at Discovery’s planned $43 billion mergers with AT&T. Warner Media, which owns HBO Max, is also being investigated by the Federal Trade Commission.
The Binge is Over, and Weekly Drops Stay
Due to pandemic shutdowns, 2020 was the year of binge-watching, but 2021 reminded viewers that the best TV-watching experiences can occasionally be found once a week.
We have more time to assimilate story developments and speculate about what may happen next when we binge-watch shows. It gives you more time to do something other than sitting on the couch.
Streaming services are increasingly turning to weekly releases as a means to maintain continuous viewership and generate buzz, and stay in the pop-culture discourse for extended periods of time.
Don’t expect the binge to completely fade away. Hulu has demonstrated that it still works effectively for new releases, and most of its competitors will continue to utilize a hybrid release strategy, depending on the series.
More Blockbusters from Around the World
The popular South Korean series Squid Game was the latest in a long line of an international blockbusters on Netflix. The company is focusing on international development, particularly in Asia and Latin America. Expect more foreign-language programming to be made as part of the company’s plans for growth.
However, other streaming services will follow in their footsteps as they expand to international viewers such as Disney+, Paramount+, Peacock, Amazon Prime Video
Apple TV+, HBO Max.
Moreover, streaming providers will continue to expand their international programming as long as there are paying viewers outside of the United States.
There Will Be More Video Games, Movies, and Live Sports
Streaming services are aiming to become much more than just TV shows.
Netflix is anticipated to begin delivering video games alongside its streaming programming in 2022. It’s a big step to open up what could be a large revenue source and drive subscriber growth for the company.
Streamers will be able to watch live sports more frequently. NFL sports and soccer are already among Peacock and Paramount+’s top draws, and Amazon’s Prime Video will have exclusive rights to Thursday Night Football next season.
The NFL’s current broadcast deal with DirectTV expires after the 2022 season. Apple is said to be one of the bidders for the rights to stream Major League Soccer, reports say.
Despite the fact that Turner Sports is HBO Max’s WarnerMedia sister, HBO Max has stayed away from streaming live sports. If the merger of Discovery and WarnerMedia goes through, that may change.
Turner’s TNT and TBS have licensing agreements with the MLB, NHL, NBA, and NCAA basketball. That could make for a very tempting lineup for cord-cutters.
Streaming services have gained popularity over a period of time and more and more viewers are joining Hulu in Canada so they will also continue to release some big-name original movies straight to streaming, So whatever else happens, there should be no shortage of things to stream in 2022.